With our ever-shorter attention spans, why would anyone make a 45-minute web video? "Shorter is better" has become a cliché in online video marketing....
Behind the Scenes at SVG: On Set
Joe, our Shopkeeper, and Brian, the Director of Photography line up the next shot: an insert of addressing envelopes.
Skillman...
How can shooting on a DSLR boost your marketing video?
Setting up the Cannon 7D next to a Sony Camcorder.
Last month on our blog I talked about why Skillman...
Inbound Marketing vs Outbound Marketing by Neil Saviano
By Guest Contributor Neil Saviano of CRM Boston. As many businesses keep working with traditional outbound sales and marketing strategies to find new customers,...
Back to School: Marketing Education With Video
This week we shot a marketing video for the Bedford Montessori School. Montessori schools have a unique method for early education that allows students...
Behind the Scenes at the “SEO Guru” Shoot!
Earlier this week, the Skillman Video Group crew ventured to the Middlesex Fells Reservation in Medford in order to shoot a humorous video...
YouTube Aims to Improve Quality of Video Production
Recently, Youtube has gone out and acquired two new companies with the intention of improving the visual quality of the videos that are uploaded...
Small Businesses and Social Media
On February 22, the Boston Globe’s Metro section featured an article about the impact social media is having with small businesses. The focus was...
Google To Integrate Social Media Into Search Results
Google is working specifically with social media platforms Quora, Twitter, and Flickr to integrate the content produced by these sites into searches made on...
Skillman Video Group Produces Marketing Videos for Law Firm Parker|Scheer
Last week Skillman Video Group filmed a series of videos for the personal injury Law Firm, Parker|Scheer at their Charlestown office. The videos featured...