The More the Merrier

Video SeriesIs more better? This is the question businesses should be asking themselves when it comes to their video marketing strategy.  It is safe to say that many companies have a lot of information that they would love to share with their target audience, but have hard time fitting it all into one concise (i.e. SHORT) marketing video.  In most cases (but not all) when you have a 5 or 10-minute video it is going to be hard to keep your audience’s attention….especially when the video is intended as “first contact” with potential donors or clients. This is why you should think about a video series vs one long form marketing video for your online video content.

A Video Series comes with many benefits. When there is a lot of information to share, a video series is a great way to creatively convey that information without overwhelming your viewers all at once. By giving them small bites of information, you not only give them time to digest it, but a choice as to how much information they choose to consume in one sitting – or what information they wish to go back to and watch again.  Another benefit is that you are creating more content for your web site that is very appealing for search engines and social media.   Boeing does a really good job when it comes to having a video series. They have taken one idea and expanded on it by making several videos.  They not only got their point across, but they have also shown their audience what the company is doing behind the scenes. That sense of familiarity and trust is something video excels at like no other medium can.

At Skillman Video Group, our Boston video producers are experts at creating professional videos that get your point across. “Concept to Content” is what we do. Our professional videographers can create a number of videos for your video marketing strategy.  Skillman Video Group is a Boston Video Production Company. Call us anytime at 800-784-0140.

000-017   000-080   000-089   000-104   000-105   000-106   070-461   100-101   100-105  , 100-105  , 101   101-400   102-400   1V0-601   1Y0-201   1Z0-051   1Z0-060   1Z0-061   1Z0-144   1z0-434   1Z0-803   1Z0-804   1z0-808   200-101   200-120   200-125  , 200-125  , 200-310   200-355   210-060   210-065   210-260   220-801   220-802   220-901   220-902   2V0-620   2V0-621   2V0-621D   300-070   300-075   300-101   300-115   300-135   3002   300-206   300-208   300-209   300-320   350-001   350-018   350-029   350-030   350-050   350-060   350-080   352-001   400-051   400-101   400-201   500-260   640-692   640-911   640-916   642-732   642-999   700-501   70-177   70-178   70-243   70-246   70-270   70-346   70-347   70-410   70-411   70-412   70-413   70-417   70-461   70-462   70-463   70-480   70-483   70-486   70-487   70-488   70-532   70-533   70-534   70-980   74-678   810-403   9A0-385   9L0-012   9L0-066   ADM-201   AWS-SYSOPS   C_TFIN52_66   c2010-652   c2010-657   CAP   CAS-002   CCA-500   CISM   CISSP   CRISC   EX200   EX300   HP0-S42   ICBB   ICGB   ITILFND   JK0-022   JN0-102   JN0-360   LX0-103   LX0-104   M70-101   MB2-704   MB2-707   MB5-705   MB6-703   N10-006   NS0-157   NSE4   OG0-091   OG0-093   PEGACPBA71V1   PMP   PR000041   SSCP   SY0-401   VCP550   70-177   350-060   70-413   ICGB   500-260   220-901   100-105  , 1V0-601   101-400   CAS-002   300-115   70-178   101   70-980   300-070   1Z0-061   1Z0-803   350-060   400-201   JK0-022   810-403   SSCP   OG0-093   9L0-012   PMP   70-417   LX0-104   1Z0-144   ICBB   c2010-657   70-347   1z0-434   70-462   NS0-157   300-135   200-125  , 70-411   70-346   000-105   400-201   642-999   SY0-401   ADM-201   220-801   NSE4   ICBB   70-246   70-413   350-080   70-461   70-417