Website Design & Branding

web design photo


A business without a website is equivalent to a person without an identity. A study by researchers at Carleton University in Ottawa show that first impressions count in website design. Research indicates that people form opinions about the look of your website in 1/20th of a second. This means they’re forming opinions about YOU, and the quality of your product or service, in less than a second. Your design aesthetic is therefore an important factor in the success of your website and online business. If you currently have a business, whether it’s online or offline, you need a website to advertise it effectively.

It is crucial for every business, regardless of its size, to have a website of its own. Most consumers do their initial research on the web before making a decision – even after being given a referral. With the success rates of cold calling and in person sales calls decreasing, it is more important than ever that clients can find YOU when they are ready.

At Skillman Video Group we have developed a video marketing approach we call SVM (Social Video Marketing). Social Video Marketing is a comprehensive service that offers a proven, all-in-one solution that taps into the tremendous power of SEO, blogging, social media and video to drive more visitors to your website. Professional branding, web design, video / animation content converts web visitors into business prospects as they gain the full and immediate experience of seeing a company’s/organization’s services or product at work.

A well designed and well functioning website also adds value to your brand, giving you an additional medium by which to communicate with your customers. The web design and branding specialists at Skillman Video Group work with you to design a website that will be an extension of your brand and provide complementary information to your brochures and print materials. The team of design experts will build your site into a content management system that will easily allow you login and update your site at will (without continually having to come back to us to update the content, change pictures, or post to your blog).

Going further, if your business is well optimized with key words, video, Social Media and blog posts, your site will show up when using popular search engines and will convert more visitors into business prospects if it is well designed and well positioned. The ability for consumers to complete sales from the comfort of their home or office is increasing sales for many companies, and a highly effective web presence can make any business more competitive from every angle. Skillman Video Group is a Boston Video Production Company. Call us anytime at 800-784-0140.