The SVG Blog

The SVG Blog

SVG Video of the Week: Social Media Revolution

For the Skillman Video Group “Video of the week”, here is a clip that makes an argument about social media possibly being the biggest...
tracking-ROI

Tracking ROI: Digital Video Advertisement vs. Video Marketing

When comparing ROI tracking between digital video ads and video marketing, consider the unique analytics and engagement metrics to determine the more profitable strategy....

Marketing Videos For Private Schools

Private schools and other educational institutions can benefit greatly from a high quality video promoting the experiences they offer.  Parents tend to enroll their...

Professional Video Production – Why Quality Matters and Why There is a Difference

One of the things about producing professional videos for corporate clients is that you need to always try to do what's best for the...

The Video Marketing Challenge

At Skillman Video Group we love to create professional videos for our clients and we have developed a new service that helps clients market...

Skillman Video Group Produces a Video Series for Hollibalance

Skillman Video Group has been filming a series of videos for Hollibalance, an alternative healing and acupuncture practice in downtown Boston.  The video shoot...

Video of the Week – Allstate’s Mayhem Commercials

As we've recently discussed different applications for video, this week we will look at an example of a video that is used on television...
social-media-video

Producing Video with an Eye for Social Media

In producing videos for social media, align content with marketing goals for maximum impact. Tailor videos to suit each platform and audience preferences. Use...

What is a Video Channel?

Just like on TV when the viewer can turn on any cable channel expecting fresh, relevant content on a nightly/weekly basis, thanks to the...

Marketing Your Law Firm with Professional Video

There are many different applications for video on law firm websites and Skillman Video Group can assist you in creating the right content for...