This week, Skillman Video Group traveled to Beacon Hill to film a series of interview style corporate videos for our client, ONvocal. The goal of the shoot was to create an “About Us” video segment to post on their company website in preparation for the upcoming release of their first product. ONvocal is a technology company that works to produce top of the line headphones and other audio related technologies. They requested our professional video production services because they felt that their website needed a more personal touch and wanted customers to be familiar with the founders of the company and their personal story.
On this shoot, our professional video production team was comprised of SVG founder, Christina Skillman, Boston videographer Chuck Green and production assistant Anna Topping. The team arrived on site at around 8am to begin setting up and getting a feel for the location. For this shoot we were filming in a small fourteenth floor office on Cambridge street. The view from the windows was spectacular but the size of this room proved to be challenging because there was a lot of professional video production equipment that needed to be assembled and positioned and there was not a lot of extra space. Our corporate videography team brought two camera, two lights, two microphones and many different tripods, cords and other video essentials. We also had to fit our team plus two or three members of the ONvocal team in the room for each interview. Needless to say, it was a little cramped.
The entire shoot was organized and planned from the start. We followed a schedule of six different individual interviews. Each person was allotted an hour for our team to prepare the shot and the equipment and then for them to run through a series of questions and phrases on camera. ONvocal’s Marketing Manager, Courtney wrote a brief script of questions regarding the company’s foundation and the details about new product. The interviewees were all very excited to be on camera but were grateful that Courtney was present for the shoot and encouraging them to relax and speak naturally. Because SVG is an experienced video marketing company, we know how to maintain a positive and comfortable environment on set, so we were able to evoke very authentic responses and interviews from the participants.
Over the course of the day we shot for six hours, and between two cameras that is approximately twelve hours of raw footage! Each interview lasted about an hour and after they interviews concluded we used the extra time to film b-roll footage, which is always useful in corporate video production. Once the shoot was over we thanked ONvocal for being so cooperative and fun to work with and then we packed up our gear and headed out. The next step in this process is editing and right now our editing team is hard at work condensing the twelve hours of footage into a short, two minute clip that tells of the story of ONvocal and their headphones that listen.
Skillman Video Group, LLC specializes in Boston video production. Please call 1-800-784-0140 to learn more.