The SVG Blog

The SVG Blog

Customer Training Videos

Education is important in the Video Production industry. So much so that Skillman Video Group views customer training video content as another opportunity for...

Uplevel Your Event Highlight Reel

As the pandemic comes to a close and its inconveniences become a thing of the past, companies can refocus on live events and utilize...

Keys to Effective Content Marketing

Growing your brand consists of countless steps. However, there are a few ways to alleviate the stress of it all by using these keys...

Common Mistakes in Explainer Videos

There are many styles of video. Your job is to determine which style of video you are looking for and which one will get...

What Level of Quality Does Your Video Production Need?

In today’s world, we are overstimulated with digital content. Online video consumption is growing rapidly and as a result, companies constantly compete for the...

When Video Interviews Go Bad

A common mistake in a lot of corporate videos is that the interviews are stiff and awkward. But we know how to cut off...

Attracting your Ideal Customers

We often hear in sales and marketing that people buy from people. Of course, that's true, but it can also come across as overused...

How to Make the Creative Process Joyful

There are three fundamental truths that Boston video production company, Skillman Video Group, has discovered through years of working with the creative process. They...

The Video Ecosystem

The video world tends to get lumped together into one big category – “video.” In fact, there are four distinct tiers of what we...

How to Start Thinking about the Creative Elements in your Video

Recently, we posted a blog outlining advice on how to approach your video content strategy. It is, however, the execution of that strategy that...