Transforming Spaces into Cinematic Masterpieces: SVG and PerkinElmer Collaboration

Skillman Video Group (SVG) recently had the privilege of working with PerkinElmer to create a corporate video that showcases their innovative contributions to the scientific community.

PerkinElmer, a company dedicated to aiding scientists, clinicians, and lab professionals through advanced detection, imaging, services, and informatics, provided the perfect backdrop for a compelling video shoot.

A Team Effort: Assembling the Crew

SVG’s CEO, Christina Skillman, led the charge, accompanied by videographer Michael and production assistant Deane.

Upon arrival at PerkinElmer’s facilities in Hopkinton, MA, the team was joined by additional technical support for teleprompter equipment, a costume designer, a professional actor, and key members of the PerkinElmer team.

Transforming Ordinary Spaces

As a new intern on my third video shoot with SVG, I am constantly amazed at how Christina and her team can transform any room into a professional video set. The conference room at PerkinElmer, which looked ordinary at 8 a.m., was unrecognizable by 10 a.m.

Professional lighting fixtures, backdrops, and state-of-the-art video equipment set the stage for a high-quality production. Crystal-clear sound was ensured by top-notch microphones, demonstrating SVG’s commitment to excellence, regardless of the shooting location.

Teleprompters and Professionalism: Ensuring a Smooth Shoot

To guarantee accuracy and ease with reading the script, teleprompter equipment was strategically placed over the camera lens.

The professional actor hired for this role had been carefully selected through auditions, ensuring that we had an experienced individual who was well-prepared for the shoot.

Providing the script on a screen ensured a smooth and efficient process, allowing the actor to deliver his lines flawlessly.

Expert Direction: Bringing the Vision to Life

Christina Skillman’s years of experience in various genres of video work were evident in her precise direction during the shoot.

Her feedback was both specific and constructive: “Let us see a little more of your personality in this section,” she would say, or “Slow down on the third line; I want to hear you really punch the last word of the sentence.”

This level of direction ensured that the actor’s performance met the high standards of both SVG and PerkinElmer.

Collaboration and Communication: Keys to Success

The collaboration between SVG and PerkinElmer was seamless, marked by clear communication and shared expectations.

The PerkinElmer team, enthusiastic and prepared, worked alongside SVG to create a video that accurately represented their brand and mission.

This partnership highlighted the importance of teamwork and mutual understanding in achieving a successful outcome.

Creating a Perfectly Executed Video

The end result was a flawlessly executed corporate video that exceeded expectations.

The professional setup, expert direction, and collaborative effort ensured that every aspect of the shoot was meticulously planned and executed.

This project not only showcased the capabilities of SVG but also highlighted the innovative work of PerkinElmer in the scientific community.

Reflections from an Intern: Learning from the Best

As an intern, witnessing the transformation of a simple conference room into a professional video set was an invaluable learning experience.

The dedication and expertise of Christina and her team were inspiring, and I gained a deeper appreciation for the intricacies of video production.

From setting up equipment to providing precise direction, every step of the process was a testament to SVG’s commitment to delivering the best possible product for their clients.

The Power of Professional Video Production

This shoot with PerkinElmer reinforced the power of professional video production in conveying complex ideas and engaging audiences. By turning ordinary spaces into cinematic masterpieces, SVG demonstrated their ability to bring their clients’ visions to life, creating content that resonates and leaves a lasting impact.

In conclusion, working with PerkinElmer was a rewarding experience that showcased the transformative power of professional video production. With careful planning, expert direction, and seamless collaboration, SVG delivered a high-quality corporate video that met and exceeded all expectations.