Social Media Marketing

Our Perspective:

Establishing a business’s social media presence is a valuable marketing tool. Social media marketing is effective for organizations of any size or industry. From ongoing interaction with customers, to increased website traffic and improved site rankings, the benefits of utilizing social media marketing are limitless.

At Skillman Video Group, we realize that the focus in marketing and advertising has shifted from the traditional broadcast to consumer generated media.  We believe that if our clients embrace this shift and adjust their marketing campaigns accordingly, they will successfully build a more loyal customer base.

At SVG we incorporate our clientele’s brand strategies into our social media marketing by creating an engaging, customer-oriented online personality for their business. SVG’s social media marketing strategies utilize personally tailored discovery processes. These discovery processes are certain to illuminate your brand’s value and organizational goals. They also effectively identify your brand’s online personality. We also provide relevant, memorable content. We develop creative strategies to promote return visitors while encouraging web users to interact with your online presence.

Our Approach:

Our steps for effective social media marketing are as follows:

  1. Development of quality and relevant messages.
  2. Recruitment and management of meaningful online relationships.
  3. Collection of ‘social intelligence’ through reconnaissance. The gathering of data through monitoring and listening to online communities is paramount to develop relevant messaging.
  4. Integration of flexible, scalable and well-suited technologies to track and manage ROI on social media marketing campaign.

Contact SVG to learn more about creating a customized social media marketing program that will define a path for your online presence and landmarks for success.