Efficient Production Techniques for Hospital Interviews by Skillman Video Group
A Week of Diverse Video Shoots
Last week was particularly bustling at Skillman Video Group.
Our schedule was packed with significant shoots, starting with two days spent filming at a construction company early in the week, and culminating on Friday with a crucial project at Brockton Hospital, commissioned by Jennings.
Table of Contents
Setting the Scene at Brockton Hospital
For the hospital shoot, we were tasked with creating a series of professional interview videos.
Preparations began with the strategic setup of a specially selected backdrop that was both functional and visually appealing.
This backdrop was complemented by an array of lighting equipment—two LEDs and three fluorescents—to ensure optimal illumination of both the backdrop and the interview area.
Camera and Audio Arrangements
To capture the interviews and necessary B-roll, we utilized a dual-camera setup: one stationary camera for a consistent medium close-up shot, and a roving camera to enhance the dynamic of the footage with B-roll.
An audio engineer was brought on board to handle sound quality, freeing up our Director of Photography to concentrate exclusively on the visual aspects of the shoot.
Early Start for a Full Day’s Filming
Our Director of Photography was on site by 6 AM, ensuring that everything from camera alignment to lighting was perfectly arranged by the 8 AM start time.
This early setup proved essential, as it allowed for a smooth transition as interviewees arrived and prepared for their segments.
Structured Interview Process
The day’s schedule was carefully structured to allow one hour for each of the eight interviews.
This timing was not just about capturing the necessary footage but also ensuring that each participant could settle in comfortably without feeling rushed.
The marketing company’s interviewer played a crucial role in making the interviewees feel at ease, allowing for natural, relaxed responses which are crucial for genuine and engaging interview content.
Future Plans for the Footage
The goal moving forward is to edit these interviews into a series of short videos, each spotlighting a different employee’s perspective.
These segments are intended to be versatile, suitable for both internal communications and external marketing on the hospital’s website.
Given the efficient collection of content on the shoot day, post-production is already underway, promising a fast turnaround that will soon highlight the effectiveness of our comprehensive video production strategy.
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