Crown Uniform & Linen Service Corporate Shoot

Video Production Services

Last week, longtime client Crown Uniform & Linen Service, contacted Skillman Video Group to produce an updated corporate brand video that will go on their homepage of their website. It is one out of fifteen videos to be produced. The video shoot took a full day to film. Skillman videographer, Jake Thomas, used a Sony FS-7 camera and a Steadicam to stabilize and record b-roll footage throughout the factory.

He got footage of employees scanning clothes, functioning machines, employees mounting uniforms on to trucks, and rooftop shots of the solar panels that help run the building, while Skillman intern, Chris Acevedo, helped Jake set up throughout the day and take photos.

Christina Skillman interviewed Joe, Plato, George and Arthur, owners of Crown, gaining insight into and how the company got to be in the position it is today. Crown has been around since 1914 and they showcased all the improvements from the water filter system to the machinery. The interviews were efficient and were completed on time. Christina interviewed the owners on the second floor, a great location with a view of the factory running.

Importance of Corporate Video Content 

One of the biggest benefits of being a video production company that specializes in media content is the opportunity to work on corporate videos. The reason why corporate videos are important is that they can help communicate the story of the company to the intended audience. By introducing the owner or partner to tell the history of the company, this will help the viewer relate to a business on an emotional level. Being able to establish a face to a company helps humanize it and helps build trust. Lastly, shooting on-sight can create a sense of authenticity for the company, rather than shooting in a generic studio.

Skillman Videography Group LLC specializes in Boston video production. Call us anytime at 1-800-784-0140