Behind the Scenes: Skillman Video Group’s Innovative Shoot at Amica Call Center

Engaging Environments: The Cambridge Sound Management Project

Skillman Video Group recently spent another productive day filming at the Amica call center in Westborough, Massachusetts, for our ongoing Cambridge Sound Management project.

This footage is intended to be part of a branded web video that doubles as a testimonial for the efficacy of Cambridge Sound Management’s sound masking systems.

Witnessing the technology in action within the bustling environment of the call center was not only fascinating but also showcased the system’s impact effectively.

Preparing for the Shoot: The Preliminary Walk-Through

Upon arriving at the location, our first task was conducting a comprehensive walk-through of the space.

With no equipment in hand, our video producers and production staff carefully evaluated the layout to plan our setup.

This initial assessment was crucial for understanding the challenges we would face, including navigating a third party’s office where we had limited control and information.

Minimal Disruption, Maximum Efficiency

Recognizing that Amica had graciously allowed us access without direct compensation, we aimed to minimize our footprint and disruption.

Our approach was tactful and considerate, ensuring that our presence was as unobtrusive as possible while still achieving the high standards set by ourselves and our client.

Guerrilla Filmmaking Techniques

Adopting a “run and gun” filmmaking approach, we embraced the guerrilla filmmaking style, which is characterized by agile and resourceful strategies.

This was essential in a dynamic office setting like Amica’s call center.

Our equipment choices reflected this need for mobility and efficiency: a Canon 5D camera for its compact size and full HD capability, and battery-powered LEDs to avoid the hassle of cords and outlets.

A monopod was also utilized for its versatility and stability, enabling our cinematographer to capture smooth footage on the move.

The Art of Making Cubicles Compelling

Turning mundane office cubicles into visually appealing footage is a challenge that requires creativity and technical skill.

One of the tools we employed was a camera slider, which allows for smooth lateral movements.

This technique added dynamism and visual interest to what could otherwise be static and dull shots.

Our team spent considerable time perfecting these slider shots, which required precision and patience but ultimately paid off by enhancing the visual narrative of the workspace.

Conclusion: A Successful Shoot and Forward Look

Despite the constraints and challenges, the half-day shoot at Amica was a success, yielding exciting footage that we believe will significantly enhance the final web video.

This project is just one example of how Skillman Video Group tackles unique filming environments and turns challenges into opportunities for creative filmmaking.