The SVG Blog

The SVG Blog

Mastering Wallpaper Installation: Brewster Home Fashions’ Expert Tutorial

SVG Creative Director & Principal, Christina Skillman, directing the talent! Unveiling the Art of Wallpaper Installation: A Brewster Home Fashions Tutorial A few weeks...

The Next Step in Social Video is Google+ Hangouts

(September 27, 2011) - As you might already know, Google bought YouTube back in 2006, and the company has been working on integrating the...
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Video for a Cause: An Impactful Fundraising Project with Al Huda Society

Empowering Community Goals Through Video: Al Huda Society's Fundraising Journey Skillman Video Group (SVG) had the honor of collaborating with the Al Huda Society...

Behind the Scenes at SVG: On Set for “Old Timey Marketing” Video

(August 16, 2011) - Skillman Video Group spends so much time helping our clients market their companies that we rarely get the opportunity to...
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DSLR Cameras in Marketing Videos: Bringing Cinematic Quality to Your Brand

Enhancing Marketing Videos with DSLR Cameras: A Deep Dive (August 1, 2011) Last month, we discussed the significant impact of advancements in camera technology...
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Laugh and Learn: Behind the Scenes with ‘The SEO Guru’

Behind the Scenes: The Making of "The SEO Guru" (May 3, 2011) This week, the Skillman Video Group crew embarked on an exciting outdoor...

Specialized Video Marketing: Parker|Scheer’s Strategy for Client Engagement and Outreach

Parker|Scheer Elevates Client Outreach with Specialized Marketing Videos (December 16, 2010) Recently, Skillman Video Group (SVG) undertook a significant project at the Charlestown office...
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Producing Video with an Eye for Social Media

In producing videos for social media, align content with marketing goals for maximum impact. Tailor videos to suit each platform and audience preferences. Use...
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How Video Testimonials Convert Visitors into Clients

Video testimonials serve as a pivotal tool in the conversion process, acting as a persuasive force that resonates with potential clients on a personal...
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Measuring the Influence of Web Video on Internet Marketing

When it comes to evaluating the impact of web video on internet marketing, the landscape of analytics and metrics becomes essential. Understanding how video...