All Clients Are Unique

Skillman Video Group does not have a one-size-fits-all approach to Boston video production. We are hired by clients from all sorts of industries and backgrounds, and so we have to treat each one as a unique entity with their own strengths, weaknesses, and more. To successfully create a video campaign for any client, we always rely on several important bits of information that allow us to think in terms of video production while also allowing creativity to run free.

Client Vision

What does the client picture when they think about the message they are trying to get across? Do they feel that a new product line needs to be introduced via a candid tutorial video from actual company employees? Or do they feel that a celebrity endorsement will give just the right amount of energy to the tutorial idea? There is no surefire method to creating the best video concept, so it is up to the collaborative brainstorming of a client and a Boston video company to make the magic happen.

Skillman Video Group Vision

While the client has the final say on an idea, SVG brings two key factors to the table. First, SVG has a lot of experience as a top-tier Boston video production company, so we can offer advice or encouragement based on previous videos that did or did not work. We can also offer an outside opinion on the client’s personality and what we perceive. This is important because it is easy to develop a habit of using a standard description even when it no longer applies. A lot of phrases and adjectives get thrown around, but there may not be a lot of doing, and it’s important to address this fallacy.

Client Goals

This factor will serve as the main pillar of the creative ideas, because they all have to revolve around the goals of the client. Are they trying to spread awareness? Perhaps the client wants to reinvent themselves, which requires a completely different set of ideas than, say, previewing a new service. This bit of information needs to be what starts the conversation between a client and a video production company, because the ideas organically form after the client’s goals are revealed.

Skillman Video Group Goals

This factor will likely emerge later in the process, when the video ideas is already up and running. SVG’s goals revolve around providing the best video production opportunity for a client, and sometimes, this directly translates to us bringing in our video expertise. If a client doesn’t want to use lights for a certain scene, but we know that the lack of lighting will cause sub-par video recording, it is important for us to bring the point up and discuss.

These four important pieces must be discussed when SVG begins to make a new video for a client. Each pillar guides creativity in their own way, and they ultimately come together to craft the best video production.

Skillman Videography Group LLC specializes in video production Boston. Call us anytime at 1-800-784-0140.

000-017   000-080   000-089   000-104   000-105   000-106   070-461   100-101   100-105  , 100-105  , 101   101-400   102-400   1V0-601   1Y0-201   1Z0-051   1Z0-060   1Z0-061   1Z0-144   1z0-434   1Z0-803   1Z0-804   1z0-808   200-101   200-120   200-125  , 200-125  , 200-310   200-355   210-060   210-065   210-260   220-801   220-802   220-901   220-902   2V0-620   2V0-621   2V0-621D   300-070   300-075   300-101   300-115   300-135   3002   300-206   300-208   300-209   300-320   350-001   350-018   350-029   350-030   350-050   350-060   350-080   352-001   400-051   400-101   400-201   500-260   640-692   640-911   640-916   642-732   642-999   700-501   70-177   70-178   70-243   70-246   70-270   70-346   70-347   70-410   70-411   70-412   70-413   70-417   70-461   70-462   70-463   70-480   70-483   70-486   70-487   70-488   70-532   70-533   70-534   70-980   74-678   810-403   9A0-385   9L0-012   9L0-066   ADM-201   AWS-SYSOPS   C_TFIN52_66   c2010-652   c2010-657   CAP   CAS-002   CCA-500   CISM   CISSP   CRISC   EX200   EX300   HP0-S42   ICBB   ICGB   ITILFND   JK0-022   JN0-102   JN0-360   LX0-103   LX0-104   M70-101   MB2-704   MB2-707   MB5-705   MB6-703   N10-006   NS0-157   NSE4   OG0-091   OG0-093   PEGACPBA71V1   PMP   PR000041   SSCP   SY0-401   VCP550   70-177   350-060   70-413   ICGB   500-260   220-901   100-105  , 1V0-601   101-400   CAS-002   300-115   70-178   101   70-980   300-070   1Z0-061   1Z0-803   350-060   400-201   JK0-022   810-403   SSCP   OG0-093   9L0-012   PMP   70-417   LX0-104   1Z0-144   ICBB   c2010-657   70-347   1z0-434   70-462   NS0-157   300-135   200-125  , 70-411   70-346   000-105   400-201   642-999   SY0-401   ADM-201   220-801   NSE4   ICBB   70-246   70-413   350-080   70-461   70-417