Creating the Right Logo for You and Your Company

Less is More (October 1, 2013) - Have you ever wondered why some logos are more effective than others? From the red bullseye to...

A Healthy Dose of Our Own Medicine

(July 30, 2013) - We’ve stepped up our game. On Thursday of last week, Skillman Video Group shot a commercial for us. Often, we prescribe...

Video Blogs – Coming Soon

(July 23, 2913) - Here at Skillman Video Group, we practice what we preach. Our blog posts have covered all sorts of topics surrounding...

Capturing Culture: SVG’s Innovative Video Production for NEFA’s Center Stage Program

Visual Storytelling at Its Best In our ongoing collaboration with the New England Foundation for the Arts (NEFA), Skillman Video Group (SVG) was tasked...

The Next Step in Social Video is Google+ Hangouts

(September 27, 2011) - As you might already know, Google bought YouTube back in 2006, and the company has been working on integrating the...

Understanding the Difference: Advertising Videos vs. Marketing Videos

Advertising videos and marketing videos sound the same, but we'd like to make a helpful distinction. The Net and the Spear: A Metaphor for...

How Video Testimonials Convert Visitors into Clients

Video testimonials serve as a pivotal tool in the conversion process, acting as a persuasive force that resonates with potential clients on a personal...

Measuring the Influence of Web Video on Internet Marketing

When it comes to evaluating the impact of web video on internet marketing, the landscape of analytics and metrics becomes essential. Understanding how video...

The Power of Expertise: How Your Company’s Expert Videos Build Trust and Authority

Harness your company's expertise through videos to establish trust and authority. Showcase skills, experience, and industry knowledge to connect with your audience on a...

Navigating the Path of Successful Video Projects

Through a strategic blend of audience analysis, meticulous planning, and skilled execution, our approach to successful video projects is rooted in a commitment to...

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