The SVG Blog

The SVG Blog

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Doritos’ “Crash the Super Bowl” Contest: A Fan-Driven Marketing Masterclass

Doritos’ “Crash the Super Bowl” contest is a remarkable case study in innovative marketing. By inviting fans to create and submit their own commercials,...
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Social Media and Video Marketing in the Travel Industry

The travel industry has undergone a transformative shift with the integration of video marketing strategies. As hotels and resorts increasingly tap into the power...
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Reach Out to New Clients with Video Calling Cards

Incorporating video calling cards into your client outreach approach can revolutionize the way you connect with potential clients. By leveraging multimedia platforms, innovative techniques,...
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Social Media Revolution: SVG’s Insightful Video of the Week

This week, Skillman Video Group (SVG) features a compelling video that debates whether social media is the most significant societal shift since the Industrial...

Leveraging Product Videos for Enhanced Social Media and Video Marketing Impact

Product videos are invaluable tools in today's digital marketing landscape, providing a dynamic way to showcase your products and increase engagement across various platforms....

Specialized Video Marketing: Parker|Scheer’s Strategy for Client Engagement and Outreach

Parker|Scheer Elevates Client Outreach with Specialized Marketing Videos (December 16, 2010) Recently, Skillman Video Group (SVG) undertook a significant project at the Charlestown office...
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Innovating Private School Marketing with Engaging Videos

In the competitive landscape of educational institutions, private schools are increasingly turning to marketing videos as a strategic tool to showcase their unique offerings...

HolliBalance Video Series: Transforming Digital Presence & Engagement

Enhancing HolliBalance's Digital Presence Through Targeted Video Content Skillman Video Group (SVG) has recently undertaken a comprehensive video production project for HolliBalance, a renowned...
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Allstate’s Mayhem Campaign: Mastering Humor in Multi-Platform Advertising

Exploring Humor in Advertising: A Closer Look at Allstate's Mayhem Commercials This week, as part of our ongoing series on the diverse applications of...
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Producing Video with an Eye for Social Media

In producing videos for social media, align content with marketing goals for maximum impact. Tailor videos to suit each platform and audience preferences. Use...