The SVG Blog

The SVG Blog

Forbes Magazine Illuminates The Importance of Online Video: Why It’s Essential for Your Marketing Strategy

In today’s digital landscape, video has emerged as a vital tool for content marketing. With the rise of platforms like YouTube, TikTok, and Instagram...

Capturing Culture: SVG’s Innovative Video Production for NEFA’s Center Stage Program

Visual Storytelling at Its Best In our ongoing collaboration with the New England Foundation for the Arts (NEFA), Skillman Video Group (SVG) was tasked...
video editing in action

Translation and Editing for Cequr Corporation

In the realm of modern video marketing, SVG has carved a niche for itself with its exceptional mastery in video editing. Through the seamless...

Behind the Scenes at SVG: On Set for “Old Timey Marketing” Video

(August 16, 2011) - Skillman Video Group spends so much time helping our clients market their companies that we rarely get the opportunity to...
marketing video vs. advertising video

Understanding the Difference: Advertising Videos vs. Marketing Videos

Advertising videos and marketing videos sound the same, but we'd like to make a helpful distinction. The Net and the Spear: A Metaphor for...
action

Action! Propelling Narratives Forward

Action, a fundamental element within the domain of storytelling, serves as the catalyst that propels narratives forward and shapes characters' destinies. The intricacies of...
kpi tracking

Measuring the Influence of Web Video on Internet Marketing

When it comes to evaluating the impact of web video on internet marketing, the landscape of analytics and metrics becomes essential. Understanding how video...
video-project-collab

Navigating the Path of Successful Video Projects

Through a strategic blend of audience analysis, meticulous planning, and skilled execution, our approach to successful video projects is rooted in a commitment to...
online-marketing-videos

Master the Art of Online Marketing Videos | Boost Your Audience Engagement

When it comes to online marketing videos, you may be intrigued by the impact they can have on your business's digital presence. From engaging...

Showcasing Craftsmanship: A Behind-the-Scenes Video Shoot with KCCNE

(February 24, 2010) Last week, the Skillman Video Group production team spent a day in Providence, Rhode Island filming a marketing video for Kitchen...