What is Sponsored Video Content?

Have you ever wondered if sponsored video content is just a passing trend or an essential part of modern marketing? Sponsored videos, created by...

How to Make a High-Quality Marketing Video

Crafting a vital marketing video involves a strategic blend of market research, visual storytelling, and optimizing the viewing experience. By honing in on audience...

My Skillman Video Group Internship: A Journey of Marketing, Video Production, and Growth

My journey with Skillman Video Group (SVG) began during my sophomore year at Boston University. The internship's unique blend of marketing and video production...

A Personal Touch: Unveiling the Heart of Palestine Advocacy Project

Skillman Video Group (SVG) embarked on a mission to amplify the voice of the Palestine Advocacy Project (PAP) through a series of intimate interview...

SVG Intern’s Journey: Crafting a Brand Video with Heart

This summer, a Skillman Video Group (SVG) intern embarked on a challenging yet rewarding project: creating her own brand video for the company. This...

A Day at the Vet: Filming Wells Fargo’s Customer Business Story

Skillman Video Group (SVG) recently joined forces with Wells Fargo and Imagination Agency to create a heartwarming "Customer Business Story" video showcasing a thriving...

SVG Interns Craft Captivating Brand Video: A Behind-the-Scenes Look

At Skillman Video Group (SVG), internships aren't just about fetching coffee and making copies. They're about empowering the next generation of video producers to...

Capturing MIT’s TIES Program: A Recruitment Video Series

Skillman Video Group (SVG) embarked on a mission to showcase the prestigious Technological Innovation, Entrepreneurship, and Strategic Management (TIES) program at the Massachusetts Institute...

B2B Marketing vs. B2C Marketing

When it comes to B2B marketing versus B2C marketing, the distinctions go beyond just the target audience. Understanding how these differences shape strategies and...

audience reacting to social media strategy

How to Have a Winning Social Media Strategy

To craft a winning social media strategy, start by setting clear objectives, understanding your target audience, and researching competitors to gain a competitive edge....

The SVG Blog